Articles Steph Loved This Month – September 2024
“Innovation Can Be Deterred by Cognitive Biases”
Source: pv-magazine – ‘Women have a natural high competence in managing risk’
This article explores how cognitive biases can limit innovation, particularly in industries like renewable energy. It emphasises the importance of diverse teams to avoid ‘groupthink’ eco chambers. Given my work with HAM Agency, where we focus on harnessing neurodivergent and neurotypical minds, together, this resonates deeply. Embracing diverse cognitive perspectives is crucial for fostering creativity and avoiding stagnation in any industry.
Read the article here
“Top Five Key Takeaways from Climate Week 2024: Shaping a Sustainable Future Through Technology”
Source: Capgemini
Climate Week highlighted the importance of integrating technology with sustainability, something I’ve witnessed with MyEnergi’s work on green energy solutions. This article underscores how IT service providers are driving eco-friendly transformation, which aligns perfectly with what I’ve been seeing in Grimsby and Hull. It’s fascinating to watch how technology can be a catalyst for environmental progress, something I’m excited to continue supporting.
Read the article here
“Innovation Indicator 2024: How Small Countries Lead in Global Innovation”
Source: Roland Berger
Less of an article, more of a report, it looks at how countries like Switzerland, Singapore and Denmark are leading in global innovation. It’s a reminder that size doesn’t limit impact, innovation is driven by the ability to create the right environment for collaboration and creativity. I see similar potential in Grimsby as it transforms into a hub for sustainability and business innovation, especially with exciting developments I’ve been discovering through the Business Hive.
“Why Leveraging Cognitive Diversity is the Future of the Agency Model”
Source: WARC
This article really hits home for me, especially given my history in the advertising and media industries, and HAM Agency. It discusses how agencies that embrace cognitive diversity are better positioned to deliver innovative, future-proof strategies. The point made about creating environments where both neurodivergent and neurotypical minds can thrive is something I’m incredibly passionate about. In my experience, when you bring together different perspectives, you don’t just get better ideas, you get more resilient, adaptable solutions that can meet the evolving needs of clients. The future of the agency model lies in embracing this diversity to drive creative collaboration and strategic execution. This article is a must-read for anyone in the creative or consulting space.
